Rock & Roll Into The New Year

Life is unpredictable. You never know who you’re going to meet, what they have to offer, or where it could take you. As a bit of a risk taker, when an opportunity presents itself I am known to jump on it. So, when I got wind that a connection of mine had access to the Jay Leno Tsunami Relief Harley, I was all in.

A little bit of history …

This stunning white Harley was originally featured on the Jay Leno set. As visitors came on his show, they would admire his ride and then sign their name. All said and done the motorcycle now has 67 signatures, including famous personalities such as George H.W. Bush, William J. Clinton, Leonardo DiCaprio, Scarlett Johansson, Samuel L. Jackson, and future president, Donald Trump.

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In 2005 this highly sought after Harley was purchased by Waste Management, Inc. for a whopping $800,100. All of the proceeds went to the Red Cross International Disaster Fund to benefit Tsunami victims in Southeast Asian. Later that year Waste Management, Inc. decided to auction the bike off again. This time to support the Bush Clinton Katrina Fund. The highest bidder was John O’Quinn, an avid car collector, Houston attorney, and passionate philanthropist. The price tag … $1,000,000.

In 2009, John O’Quinn passed away in a tragic car accident and the majority of his assets went to auction. Years later this infamous bike has found it’s way to Cincinnati. And through the power of social media, I was lucky enough to stumble upon it.

And the brainstorming began …

This particular motorcycle is unlike any other bike. It has a remarkable story. And, it’s helped so many people all around the world. At first glance my mind started spinning. How could I merge jewelry and motorcycles to support another good cause?! Lightbulb, Room 750!

If you haven’t been to our store Room 750 is a space at Yelton Fine Jewelers that is dedicated to high-end jewelry as well as giving back to charities that we believe in. The theme of the room changes every quarter and the current theme is “Rock & Roll Into the New Year”, so the bike was a perfect fit!

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Well, everyone, the bike arrived last Saturday. All I have to say is … WOW. It’s a beauty, and it’s so cool to see so many famous signatures all in one place. We feel so lucky to have it at the store and we hope that we can help find its next owner. That’s right, the Harley is for sale! Any reasonable offer will be entertained, and as a bonus, Yelton will make a charitable donation to any organization that the buyer chooses!

Stop by the store, check out Room 750, admire this gorgeous bike, and help us pay it forward.

New Shopping Experience Coming Soon

Last October we celebrated six years at the Schulze Dr. store, and back in April we celebrated a whopping 28 years in business! Wow. Looking back it’s awesome to reflect on how Yelton’s has evolved, our amazing staff members, and of course, our customers that have been with us for years, and even generations. I have to say, I am so grateful to be part of a company that puts people first, offers a fun working environment, and knows how to adapt.

Speaking about adapting, I’m happy to announce that changes are on the horizon once again. Since Monday we’ve been working alongside the demo crew, electricians, designers and more. All of this to deliver you a better shopping experience. Because, you’re worth it!

For a long time Mark and I have dreamed about creating a more private shopping area within the store. This project is that vision coming to life and we are excited to use this new space to bring new one-of-a-kind items to Yelton’s. Think big. Think bling. Think personal.

We can’t wait to share more details once the dust settles. In meantime, I’d like to give a huge shout out to all of the local companies that have made this renovation possible. Thanks to KDM and the fabulous Samantha for the creative, Schumacher-Dugan for the demo and rebuild, as well as our friends at Biz-Com electric, JP Flooring and Lighting EFX. You’re doing awesome!

Beautiful Bling, For Less

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While it’s only January, at Yelton Fine Jewelers, we’ve got spring on our minds. From color to shine, there are so many great things in store, but first … it’s out with the old. In order to make room for all of the 2016 styles, I’ve been sifting through our inventory and adding items to our markdown case on the daily. So ladies, if you’re looking for fabulous bling at affordable prices, the time is now!

Rings, bracelets, and everything in between, there are some amazing items in there. Stop by the store to check them out for yourself! As a bonus, if you mention that you saw this blog I’ll toss in a pair of Yelton sunglasses with your purchase. After all, if you shop with us you certainly have an #eyeforjewelry (wink).

 

 

One Of The Coolest

yelton-entranceIf you’re here, you’re probably expecting to hear from Tina. Well, this week you get all of us. That’s right, the entire Yelton’s staff has hacked into The Jeweler’s Wife blog to share an announcement that is very dear to us. In-Store Magazine has written an article about Yelton’s as one of America’s Coolest Stores. Check it out here.

That’s all.
Read it.
Love It.
We are so darn proud of it.
If you’re a Yelton’s customer you might think this is the coolest place to shop. As employees, we think this is the coolest place to work too. A huge thank you to our customers, our community and In-Store Magazine from the entire Yelton’s team! Now come in, browse our bling and get those holiday wish lists started. See you all soon!